Analysis Why Banks at Wal-Mart Are Among Americas Top Fee Collectors
Banks that operate inside Wal-Marts reap among the highest fees from customers of any banks in the nation, according to a Wall Street Journal analysis yesterday. The Journal’s analysis of federal filings found that the five banks with the most Wal-Mart branches, including Woodforest, ranked among the top 10 U.S. banks in fee income as a percentage of deposits in 2013. Most U.S. banks earn the bulk of income through lending. Among the 6,766 banks in the Journal's examination, just 15 had fee income higher than loan income — including the five top banks operating at Wal-Mart. Some of the leading banks at Wal-Mart pitch accounts to people who otherwise might not have access to banks, including those with bad credit histories. Woodforest's chief executive, Robert E. Marling Jr., said his bank provides convenient hours, free financial education and unusually forgiving account features, often for riskier customers previously shut out of the banking system. The bank lets clients overdraw, in some cases up to $500, for a fee. About 78 percent of Woodforest's fee income is from overdrafts, Marling said, including fees on unpaid items such as bounced checks.