Analysis: What Stores Do With $90 Billion in Merchandise Returns
Retailers still celebrating their strongest holiday sales in years now face the less-pleasant task of disposing of billions of dollars in returned merchandise, the Wall Street Journal reported. Often, retailers offload rejected clothes, appliances and toys for pennies on the dollar through a vast ecosystem of resellers, ranging from outlet stores and online auctions to flea markets and salvage dealers. Retailing’s secondary market saw volume surge this year, reflecting both the strongest growth in holiday sales since 2011 and the rise of online shopping, where purchases are more likely to be returned. These post-retail sales, including both returns and overstocked items, totaled $554 billion in 2016, and have been growing at about 7.5 percent a year, according to Zac Rogers, an operations and supply-chain professor at Colorado State University’s business school.