As Charming Charlie Holdings Inc. closes its remaining stores, the retailer believes there is still a market for its trademarks, customer lists and other intellectual property, WSJ Pro Bankruptcy reported. The women’s accessories and clothing company, which last month filed for bankruptcy for the second time in less than two years, is seeking permission in bankruptcy court to hire Hilco IP Services LLP to sell assets that also include domain names and social media accounts. Bankruptcy Judge Christopher Sontchi has scheduled a hearing on the request next month in U.S. Bankruptcy Court in Wilmington, Del. Charming Charlie entered its most recent bankruptcy with $82 million in debt. It said that it planned to close its remaining 261 stores by the end of August. The company projected last month that its stores’ going-out-of-business sales would generate revenue of roughly $30 million. Charming Charlie had stopped online sales by the time it filed for bankruptcy, though it maintains a website. Hilco IP, which does business under the name Hilco Streambank, said that the trademarks for sale are Charming Charlie, Belle & Bumble and Charlie Girl, as well as their related domain names. Customer data comprises 6.8 million email addresses and 3 million snail-mail addresses.
